The world’s largest book fair, Frankfurter Buchmesse, once again opened its doors from October 15–19, 2025, in Frankfurt, Germany—welcoming dreamers, storytellers, and innovators from across the globe. Known as the beating heart of the publishing world, this grand event gathers more than 7,500 exhibitors from over 100 countries, with an expected 280,000 attendees and 10,000 media professionals. It’s not just a fair—it’s a global celebration of literature, culture, and creativity.
This year’s fair raises the bar even higher, offering more than 4,000 seminars and roundtable discussions that spotlight the evolving future of books and storytelling. From bold new voices to literary legends, the Frankfurt Book Fair 2025 remains the ultimate hub for discovering stories that inspire, unite, and challenge perspectives.
Adding a splash of cultural pride, this year’s Guest of Honour—Philippines—brings its vibrant literary tradition and storytelling heritage to the world stage. With colorful themes of faith, family, and identity, the Philippines’ participation breathes new life into this year’s fair, reminding everyone that imagination knows no borders.
As the fair celebrates another successful year of bringing together the brightest minds in publishing, Citi of Books proudly joins the festivities at the 77th Frankfurter Buchmesse, showcasing inspiring titles from its talented authors. Among the featured works in the Book Gallery is “Natural Behavior: The Evolution of Behavior in Humans and Animals using Comparative Psychology and Behavioral Biology” by Burton A. Weiss— a bridge between biology and culture. Frustrated by frameworks that isolated psychology from biology, Weiss set out to show behavior’s central role in natural selection and human evolution.
Burton A. Weiss holds an AB, magna cum laude, an MA and a Ph.D. from Princeton University. He taught and did research for nearly five decades at the University of South Florida, the University of Massachusetts, Drexel University, and the University of the Arts. He is a Fellow of both the American Psychological Association and the American Psychology Society and is a Diplomate-Fellow in Prescribing Psychology. His research spans from ants to fishes to frogs to crowd noise. He is a licensed psychologist and has done work in forensic investigation. Now emeritus, he has focused on producing this volume on the evolution of behavior from years of thought on animal behavior.
Weiss opens by tracing the evolutionary origins of behavior, discussing how instincts and capacities to learn arose in response to environmental challenges and population dynamics. He explains that behavior itself is a powerful agent of evolution—animals and humans alike adapt not just by genetic mutation but by changing how they act. Topics range from the earliest neural organisms to complex human societies, covering phenomena like foraging strategies, communication, cooperation, aggression, and mating rituals. The narrative advances into hominization, exploring our interactions with Neanderthals, the development of brain structures, and how these changes reshaped humanity’s place in the world.
“Natural Behavior: The Evolution of Behavior in Humans and Animals using Comparative Psychology and Behavioral Biology” by Burton A. Weiss invites readers on an enlightening journey through the evolution of behavior across the entire spectrum of life—from single-celled organisms to humans. Through the lenses of comparative psychology and behavioral biology, Weiss explores how behavior shapes and is shaped by evolutionary forces. His work bridges the gap between instinct and learned action, reconnecting us with the scientific roots of our own social structures, cognitive abilities, and moral patterns. The book serves as both an academic text and an accessible narrative, offering new perspectives on how behaviors evolved, how they fit into natural selection, and how they continue to influence life and society today.
This book provides seminal insights into the evolution of animal and human behavior for enthusiasts of Comparative Psychology and Behavioral Biology. Evolution and the behavior of the animal kingdom are discussed with new concepts on science, learning and instinct, and population phenomena. Hominization, interaction with Neanderthals, how the brain evolved, and the impact on the World are described with new views.
“Natural Behavior” is a sweeping, multidisciplinary exploration of behavior’s central role in evolution. From neurons to nations, from instincts to spiritual beliefs, Weiss weaves a compelling narrative that bridges science and philosophy. Whether you’re passionate about animal behavior, anthropology, psychology, or the future of humanity, this book offers a thought-provoking roadmap.
Purchase the book through this link: https://a.co/d/iaLVIWK