“A White Man’s China” by George Jaeggi was displayed at The Los Angeles Times Festival of Books at the University of Southern California

Every year, the Los Angeles Times Festival of Books becomes livelier and brighter due to the growing number of attendees. From book lovers, casual readers, and literary collectors to authors and publishers, people gathered to celebrate literacy.

The largest book festival in the US opened its doors last April for a glamorous two-day weekend celebration with the bookworms. Held at the University of Southern California, many book enthusiasts, book lovers, and book collectors, as well as writers, established authors, and many more, attended the free event.

A lot of bookfair-goers went by the Citi of Books booth to check for their next read and potential favorite book. One of the books that were chosen is “A White Man’s China” by George Jaeggi. It was displayed last April 20th and 21st at the Los Angeles Times Festival of Books at the University of Southern California.

George Jaeggi was born and educated in Switzerland with a basic banking apprenticeship certificate (KV). After completing the compulsory basic training in the Swiss Army, he immigrated as a 19-year-old to Canada. Due to a lack of English knowledge, he worked for the first 4 years in many basic labor jobs, including 1 year at a logging camp on Vancouver Island, until he found his first office job at a division of Magna, where he eventually advanced to be a divisional controller.

In the year 2000, George opened his consulting company, Halten Management Services, and he helped manufacturing companies with their expansion plans and established various manufacturing facilities in Canada and different parts of China. He has conducted business in most parts of Europe, North America, Mexico, China, Korea, and Japan.

“A White Man’s China” goes beyond a travelogue. It’s a story of personal growth and career change for the author. By sharing vivid details about the places he visited, the people he met, and the things he did, the author offers a rich perspective on China’s intricate culture and long history. Through his experiences, the book emphasizes the value of being open-minded, flexible, and respectful when encountering different cultures. This approach helps bridge divides and create lasting connections.

Purchase the book here: https://www.amazon.com/White-Mans-China-George-Jaeggi/dp/1958400785/ref=sr_1_1?crid=16A6IN5Z0VIAA&dib=eyJ2IjoiMSJ9.7h7cnnGNOZfJ3qBD6XthwX3HtHmvOhQNuIsl1uMLsQUXCCmdk28fEH8uPNwjps9PnVNIBXosx4vkhrV7EkfsC_IBobjr8t76vcp61QdpnZVuhtjf7l6bJiEVaxXfPqrQWTbc29jPHaa077MnuHhxV8eH14rnDQiTRrFNScY3pLKMvT6pj1f1pQixdflRD5ShDPEiW-wmNE9zkHhQbITvuVGp3xGVO8xACy1Z95WuoU0.pqOlfFRKCyh5JqIGJKwHa1dMw7sfXfXGXoKOBC119kI&dib_tag=se&keywords=A+White+Man%E2%80%99s+China&qid=1713307573&s=books&sprefix=a+white+man+s+china%2Cstripbooks-intl-ship%2C678&sr=1-1.

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